PSD REBRANDS ITS IDENTITY

PSD is a proud member of PetroVietnam General Service Joint Stock Corporation (Petrosetco). Over the years, Petrosetco has become a leading company in distribution, trade, and services both in and outside the petroleum industry. To align with its new development strategy, Petrosetco has officially rebranded its identity. As a member unit of Petrosetco, PSD will change its brand identity on 06/27/2022 to align with the overall branding of the parent company.

The “PSD – A member of Petrosetco” brand symbol – is inspired by the image of a rising sun symbolizing innovation, and flames rising representing dedication, determination, and professionalism. The three shades of gray convey sophistication while also representing diversity in business. Central yellow creates a friendly and trustworthy impression. The overall design harmoniously creates a new PSD brand symbol – that is modern and aligned with Petrosetco’s values and mission while still firmly committed to providing exceptional service and maximizing benefits for employees, shareholders, customers, and partners.

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